Ready-to-Eat Cuban Congri Rice and Beans, 8oz 6-Pack, Gluten-Free, Preservative-Free, Microwavable, Vegan

Product Description About the Startup

Daniel Caballero, the Founder and President, and Antonio Caballero, the Founder and VP of Operations, have come together to create a product that addresses the needs of those with Cuban, Panamanian, Mexican, and Puerto Rican roots. Describing their products in three words, they are "Traditional, Nutritious, and Convenient."

The idea for this product stemmed from the founders' personal experiences. With their diverse cultural backgrounds, the Caballero brothers craved the traditional flavors they grew up with, but found that they lacked the time to prepare meals from scratch. Recognizing the absence of clean-label, convenient Latin staples in the marketplace, they set out to fill this gap in 2017.

What sets their product apart is the rigorous research and development that has gone into each recipe, ensuring that the final products are faithful to the dishes they grew up enjoying. The founders have cut no corners and taken no liberties, aiming to provide a transformative experience for the uninitiated and a taste of home for those familiar with Latin American cuisine.

The best part of their experience has been the overwhelming response from customers. The founders often receive heartfelt thanks from a dedicated following of people who are passionate about their Latin American staples. Reading and documenting these flattering customer accolades has become a cherished tradition within the company, as nothing could be more rewarding than making those meaningful connections.

READY TO EAT SOFRITO: The product's recipes deliver authentic traditional flavor and a clean label, with no questionable ingredients or anything else that wouldn't be found in one's own pantry.

GLUTEN-FREE & PRESERVATIVE FREE: The sofrito is made with non-GMO ingredients, including black beans, rice, fresh vegetables, herbs, and spices cooked in extra virgin olive oil.

NUTRITIOUS: Each serving provides 10g of protein, and the combination of grains and beans makes for a complete meal, fulfilling one's macro-nutrient needs with protein, carbohydrates, and healthy fats (plus fiber).

MICROWAVABLE & CONVENIENT: The BPA-free microwavable pouches are shelf-stable and ideal for meals on the go, whether at work, camping, or picnics. They also make for fuss-free weeknight dinners.

VERSATILE: The grain and bean mixture can be enjoyed on salads, as a side, or straight out of the pouch. It pairs well with any dish, including one's favorite fried fish.

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